Have we met, yet?
Hi! I’m Carolina, a holistic brand and content strategist who adores everything design, and soulful, mom, multi-hyphenate, human design: Generator, personality type 7: Enthusiast, wild and calm dreamer, founder of 2 online businesses, and former corporate marketer.
Oh, and Ecuadorian living Europe (with a Latin flair) 😉
But before being here, I was living a 'down to earth' life, constantly reminded to 'keep my feet on the ground' while dreaming of a creating more beautiful world through designs, visuals, words and human connections.
And for a decade, I silenced those dreams for a corporate marketing career that left me feeling, utterly disconnected from my inner fire.
But in 2020, my life turned around.
Right at the peak of my career, I decided TO STOP KEEPING MY FEET ON THE GROUND AND START LIVING FROM MY HEART OUT! The excitement and fear were there forcefully, but I jumped all in...
To launch my 1st business- an online ecosystem where impact makers connect and grow. And by working with them, I realized something we all felt deeply: we want a successful business that’s aligned with our purpose + who we are- with no fit-in-a-box formulas, inauthentic marketing, and anything forced.
It took me getting lost and a bunch of experiments later to hold a greater vision: purposeful people want a different way of doing business and marketing —one that doesn’t run our life but supports it- amplifying our crazy dreams, essence, values, and whole being.
So I explored + tested methods on myself and my clients to make brands, content, and sales more aligned. And I felt and I saw so many tangible and emotional transformations that it gave me the burning impetus to create PURE.
Because I know that the most powerful force to get anything in life is our heart, my mission is to help you create a heart-led, purpose-driven business that makes you feel deeply and enjoy wildy.
One that feels and moves like purely you!
I started PURE with this “simple” desire and a grand vision. As I continue to build this vision, I hope that, here, you find perspectives to grow bigger and better, under your own terms & magic.
FUN FACTS
Here’s a little glimpse of me:
BEST AT
Connecting deeply with people. Intuitively, wholeheartedly.
I’m a strategic mind with creative expression. I believe in the impact of communication (and content) as long as it cultivates profound connections & expansion opportunities.
WHAT I LOVE
My husband and 2 boys 🤍 making freinds, traveling…I find myself in design, craftsmanship, well-being, and creating experiences that make people feel. Oh and exotic places!
WHAT I’M LEARNING
With 15+ years in marketing, I learn every day! But above all: Mind, energy and human alignment: the power of a clear mind and a very open heart.
WHAT I’M NOT ABOUT
Surface level anything. One-size fits all and generic formulas without understanding YOU, your goals, & capacity.
I BELIEVE IN…
By creating an ecosystem that allows us to feel deeply and enjoy wildly aligned with ourselves, playing on our own terms, and with our unique magic, we can make the world a better, more beautiful place.
Thank you for being here, making it feel ohhh so PURE!
I want you to have a business and life that makes you feel deeply & enjoy wildly.
Let’s make it happen!