First, your business card, outside of face-to-face interactions, are like first impressions. Also, if your cards are atrocious, then you likely are losing clients and possibly gaining some laughs behind the back. Instead of being a laughable matter, here are some pointers for a good business card.
- Understand the purpose of your business card. The way a one looks, as well as the information on the card, is very important on what the company/person needs and wants it to do.
- Keep it simple. First of all, make sure the card is readable, which means using a proper font. Helvetica, Myriad Pro, Glasgow, and Karat are common fonts seen on successful professional cards. Never use a font size smaller than a size 6pt and the ideal size is a 12pt font. By keeping your card simple, you can clearly illustrate who you are, what you are doing, and you want to achieve.
- Make sure your contact information is accurate. Never use a card from a previous employer and make sure the contact information is up to date.
- Keep it professional. Make sure you email is professional. You don’t want an email that makes others questions your credibility. Also, make sure your cards are clean and free of smudges. Finally, develop a system of hanging out your business cards.
- Have at least 50 cards on you at all times. Invest in a nice card case holder. Have back up cards in your car, because the worst thing you can do it run out at an important event.
Get started on a business card you love!